Dentsu: Japanese Advertising & Media Service Equipment Cases
The Challenge
Dentsu is the largest advertising agency network in Japan and one of the top 5 globally with $10B+ revenue, providing creative, media, digital marketing, and customer experience management to clients in 145+ countries. They require cases for digital signage service tools, camera and broadcast diagnostic equipment, and creative service instruments transported to Dentsu offices, client sites, and event production locations. Cases must: (1) meet ISO 9001 + ISO 14001 + IP65, (2) survive global freight with anti-static integrity, (3) protect $40,000+ digital signage and camera service equipment, (4) integrate with Dentsu Global Operations (DGO) tracking, (5) be reusable 400+ cycles.
Our Solution
KeXinMaterials delivered advertising media service cases with: (1) ISO 9001 + ISO 14001 + IP65 compliance, (2) PP copolymer with Dentsu gray brand color and high impact, (3) custom foam for digital signage service tools, Sony/Canon cinema camera diagnostic, broadcast service modules, (4) serialized QR + DGO tracking integration, (5) 400+ cycle reusability rating. Custom foam for NEC digital signage, Sony FX6 cinema camera, broadcast live switcher service modules.
Results & Impact
1,200 cases deployed across 145+ countries. 18 months zero equipment damage. 100% ISO 9001 compliance. Dentsu standardized KeXinMaterials as a qualified advertising media service case vendor for global creative, media, and event production operations.
“Dentsu operates in 145+ countries with strict ISO 9001 advertising media service standards. KeXinMaterials cases have proven Dentsu-gray color consistency and high-impact performance across our global creative, media, and event production network. The 400+ cycle reusability is critical for our ESG goals. They're our standard advertising media case. — Dentsu Global Operations Director”
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